Turn heads. Create desire. With its assured sporty stance, elegant low-slung silhouette, outstanding levels of comfort and exhilarating performance, Optima distils all the elements of an exceptional driving experience into a boldly-styled and highly-desirable mid-sized sedan.

• Enjoy the road wherever it takes you. Agile and manoeuvrable, Optima glides effortlessly through urban landscapes. And when outside city limits, the power and performance suggested by its twin chrome-tipped exhaust pipes let you devour great stretches of open road with consummate ease.
• More than just a look. Optima’s sleek sweeping lines, coupe-like profile and sporty 18” alloys, project the image of a dynamic high-performance vehicle while also providing enhanced aerodynamics that lead to better handling, greater stability and superior fuel economy.
  At the same time, its sensual, pulse-raising curves evoke enough emotion and passion to guarantee that you and your Optima will get many second glances when out on the road.
• As luxurious inside as out. Optima’s sumptuous high-tech interior reflects refinement and extreme attention to detail. The chic cabin provides spacious comfort for five adults in plush leather seats that are complemented by matching arm rests and door trim. Ample storage ensures room for all the things you need, while an array of standard features add convenience to every journey.
• Surround yourself with sound. In the same way as music is an integral part of everyday life, advanced technology is an integral part of the Optima. Whether your tunes are on an iPod®, MP3 player, USB memory stick, a stack of CDs or somewhere on the radio, Optima’s 530-watt premium Infinity sound system has the smarts to deliver superior sound reproduction from multiple sources and formats.
  With 8-speakers and a 6-CD changer, plus the convenience of steering-wheel mounted audio controls, you can enhance every journey with your favourite sounds.
• Impressive power. Impressive efficiency. The Optima’s powertrain brings the vehicle’s sleek sporty looks to life with an exhilarating powerpacked performance. But thanks to breakthrough engineering, and Optima’s Active ECO system, fuel consumption is modest, and emissions are kept low.
  Kia’s independently developed, lightweight Theta II 2.4 litre petrol direct injection (GDI) engine, which is coupled to a revolutionary 6-speed automatic transmission, produces 148 kW of power and 250 Nm of torque, and has been especially developed to meet the demand for a fuel-efficient ‘fun-to-drive’ experience.